As part of the 2025–2027 Strategic Plan, at TCONTAKTO we officially began one of the most important transformations in recent years: the renewal of our Mission, Vision and Values, and the birth of our VIVE Culture, a cultural hallmark that reflects who we are and where we want to go.
The Origin of the Transformation
This process arises from a key question:
What does our organization need to grow, evolve and continue generating experiences that make a difference?
The answer was built by listening to our people. Through the OCAI survey, conversation spaces and analysis of our current reality, we identified that it was time to update our cultural identity to align it with market challenges, changes in the BPO sector and the growth of the corporate group.
Today we live in a context that demands agility, human connection, close leadership and a culture that promotes coherent, consistent and service-oriented behaviors. Therefore, we decided to take a step forward: renew our cultural pillars and make them part of everyone’s daily life.

What Does VIVE Culture Mean?
To bring these to life, VIVE Culture was born, a culture that represents the energy, passion and warmth that distinguishes our organization.
VIVE means Living the Valuable Identity of Experience.
- It’s putting our values into action.
- It’s understanding that, at TCONTAKTO, every action adds up and every person is part of the change.
Words from the General Manager
As our General Manager, Kurt Junek, said during the launch:
These pillars are not just words: they are behaviors, attitudes and decisions that build our culture. A culture where each of us is part of the change, where every action counts. Kurt JunekGeneral Manager
A New Beginning That Drives Us Into the Future
This is just the beginning.
We are building something bigger than a company:
A community that inspires, connects and leaves a mark.


